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The IS-30 DLX SLR from Olympus

MELVILLE, NY (February 18, 1999) —Olympus America, inc. is pleased to introduce the IS-30 DLX SLR. The high-performance model features autofocus and an Intelligent Variable-Power Flash System with GN83 power (in feet at IS) 100). It also has a built-in 28-110 mm 4x zoom lens with the precision of a large-diameter aspherical glass lens. For added convenience, the integrated lens cap opens automatically when the power is turned on.

Responsive Handling and Higher Performance

The design of the IS Series reflects a relentless pursuit of optimal handling and holding balance. The concept led to an L-shaped design with a built-in zoom lens that combines superior resolution with high magnification. Covering every point from wide-angle to telephoto settings, the innovative SLR's are designed to help photographers capture the image in the mind's eye and achieve professional-looking results. One model after another has enriched the IS line-up since its launch in 1990.

The IS-30 DLX is the latest addition to the series. Even with its powerful 28-110 mm 4x zoom lens, it is compact and very lightweight at 22.9 ounces. With its large-diameter aspherical glass lens, it also offers the quality of high-resolution images. The wide-angle, 28mm setting is ideal for indoor shots and expansive landscapes, while telephoto settings up to 110mm make it easy to take natural-looking snapshots and striking portraits.

The Intelligent Variable-Power Flash expands the shooting range with GN83 power (in feet at ISO 100). Flash photography is also enhanced by such features as super FP Flash in the Portrait Mode for synchronizing with shutter speeds up to 1/2000 sec. To minimize an unnatural cast and ensure lifelike results, the Auto Color Balancing Flash detects artificial light and fires automatically.

Sophisticated but Friendly

The IS-30's simple push-button operation lets photographers make the most of its SLR capabilities. Choosing the appropriate exposure is as easy as pressing the Direct Mode Select Button.

The new Predictive AF System is a first for an IS Series model. Bringing extra control to action photography, it is used in the Stop Action Mode to keep a moving subject in sharp focus - a feature that will be especially helpful in recording sports events.

The design also reflects the importance placed on creative freedom and personal expression. The IS-30 DLX has EV (1/2 - step increments) Exposure Compensation, an Aperture-Preferred AE System and a Long Time Mode - features that give complete control over the exposure, depth of field and shutter speed.

The IS-30 DLX offers both advanced functions and easy operation. Sophisticated but friendly, it combines the convenience of a compact camera with the high performance of a SLR.

Main Features

Compact, Lightweight SLR with a Built-in Zoom Lens
The IS-30 DLX's high-resolution 4x zoom lens is incorporated in an L-shaped body. The layout reflects a relentless pursuit of optimal handling and holding balance. Along with simplifying operation, it contributes to the outstanding portability of a compact, lightweight body much smaller than conventional 35mm SLR's.

High-Resolution 28-110mm 4x Zoom Lens
A large-diameter aspherical glass lens is the key to the image quality of the 28-110 mm 4x zoom lens as well as the compactness of the optical system. The 28mm setting offers full wide-angle photography for outstanding results in indoor scenes, group portraits, expansive landscapes and architectural shots. Yet, you can quickly and easily, zoom the lens up to 110mm for striking portraits and natural-looking candid photography. An optional teleconverter is available to increase the maximum focal length for full telephoto photography.

Twin Flash with GN83 Power
The IS-30 has a "twin" flash with two flashtubes. There is a GN53 (in feet) flashtube for wide-angle focal lengths, and a GN83 (in feet) flashtube for telephoto shots. This combination offers a maximum flash coverage up to 41.0 feet with ISO 400. The selection of flashtubes is determined automatically in accordance with the focal length in use.

High-Precision Af System with CMOS Line Sensor
About four times more sensitive than conventional AF sensors, the CMOS line sensor delivers improved autofocusing performance. It is so sensitive that the AF system works even in low light of EV-1 with ISO 100 film. With this exceptional accuracy, it can pick out subjects in the dark, even when they are barely visible to the human eye.

Intelligent Variable-Power Flash System
The Intelligent Variable-Power Flash System uses data from several sensors to determine the appropriate illumination. It fires automatically in both dimly lit and backlit situations. The Variable-Power system minimizes the overexposure often seen in close-up shots with flash. And, the Auto Color Balancing Flash detects the wavelength of fluorescent or other artificial lighting resulting in lifelike pictures that have an ideal color balance free from an unnatural cast. There is also a flashmatic control system that optimizes the illumination based on the distance to the subject, the appropriate flash intensity and aperture are set automatically.

Making it easy to take great flash pictures, the Intelligent Variable-Power Flash System has three flash modes.

In low light or backlighting, the flash fires automatically, delivering the appropriate illumination for a correct exposure.

Red-Eye Reducing
This mode minimizes the red-eye effect which spoils many flash portraits taken in low light. When the shutter button is pressed, a series of lower-powered pre-flashes fires before the main flash is triggered.

The flash fires every time in this mode. It is especially helpful in eliminating unnatural shadows on a subject.

Note: The flash modes above are disengaged when the flash unit is closed.

Super FP Flash

To ensure the best performance, the Super FP Flash takes over automatically when a high shutter speed is chosen (1/100-1/200 sec.) At every speed, it automatically synchronizes the flash illumination with daytime. It also eliminates the facial shadows produced by side-lighting and makes the eyes glisten attractively. By blurring the background, this feature simplifies synchronized portraits taken in daylight, creating images that are striking and natural-looking.

Direct Mode Select Button

By simply pressing the Direct Mode Select Button, photographers can explore the advantages of SLR performance, confident that the results will be all that they want. The icons are easy to understand, and there are four modes suited to the range of situations.

Stop Action Mode
To freeze fast-moving subjects, the camera automatically picks the highest shutter speed up to 1/2000 sec., while the Predictive AF System keeps the subject in sharp focus.

Portrait Mode
In this mode, the background is blurred to set off the subject in the foreground. The flash always fires in Portrait Mode (unless, of course, the flash is closed).

Night Scene Mode
While the flash captures the subject in the foreground, the shutter stays open as long as 4 seconds to record the night scenery in the background.

Landscape Mode
This mode is ideal for landscapes and group portraits with landscape scenery in the background.

Predictive AF System

The Predictive AF System takes over automatically in the Stop Action Mode. Particularly helpful in recording sporting events, it is used to follow a moving subject and keep it in sharp focus.

Creative Functions

A wide range of features offers the control essential to creative expression.

Exposure Compensation
The exposure can be adjusted 2 EV in -step increments.

For complete control over the depth of field, the aperture can be set to any f-stop - from the widest opening of f4.5 - 5.6 to the minimum of f22 — with the touch of a button.

Spot Metering
An Olympus innovation pioneered with the OM series of SLR cameras, spot metering helps photographers ensure that the exposure reading is accurate for the part of the frame they want to emphasize. It is particularly useful when there are unusual situations, or high contrast such as backlighting.

Long Time Mode
The Long Time Mode is ideal for creative photography in night-time scenes that are difficult to capture in a programmed mode — for example, the flow of automobile taillights or fireworks against a dark sky. With the aperture locked at f8, the photographer can choose from shutter speeds of 1, 2, 4, 8, 15, 30 and 60 seconds. To ensure camera stability, the shutter can be triggered from a distance with the options Remote Control RC-200.

Integrated Lens Cap

Like the earlier IS-20, the IS-30 DLX has an integrated lens cap that opens automatically when the power is turned on. This convenient feature eliminates the bother of removing the lens cap for every shot, as well as the risk of losing.it. The cap can be closed even when a filter has been added to the lens.

Dioptric Correction

Dioptric correction of -2 - +1 is built in to compensate for any eyesight problem.

Optional Accessories for Enhanced Creative Control

Remote Control RC-200
The remote control triggers the shutter from as far as 16.4 feet straight ahead of the subject or from 11.5 feet at an angle of 50 or less on either side.
C-160 H.Q. Converter 1.45x
This teleconverter extends the maximum focal length to 160mm.
C-210 H.Q. Converter 1.90x
This teleconverter offers full telephoto photography with a maximum focal length of 210mm.

The suggested list price of the IS-30 DLX is $600.00.

For more information on the IS-30 DLX, or for a photo print, slide or transparency, please contact Marlene Hess at 516-844-5195 (phone), 516-844-5262 (fax), mhess@olympus.com (e-mail) or visit Olympus online at http://www.olympus.com.

Olympus America distributes a wide range of products for consumer, scientific, health care, commercial and industrial markets. These include 35mm, Advanced Photo System and digital cameras, binoculars, Microcassette and digital voice recorders, printers, medical and industrial endoscopes, biological and metallurgical microscopes and measuring instruments, clinical analyzers and other high-technology products. Olympus America is also responsible for sales in Canada, Mexico, the Caribbean and Central and South America.

Olympus America's corporate theme, "Focus on Life," reflects a company whose products are about just that — life. About photographic innovations that capture precious moments of life. About advanced medical technology that saves lives. About information — and industry-related products that make possible a better living. About adding to the richness and the quality of life for everyone. Olympus. Quality products with a focus on life.

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Type: Fully automatic 35mm autofocus single-lens reflex camera with built-in 28mm to 110mm zoom lens.
Film Format: 35 mm standard DX-coded film (2436 mm, switchable to Panorama format).
Lens: Olympus lens (Filter available : 52mm filter diameter)

28mm to 110mm f4.5 to f5.6, 11 elements in 9 groups (5-group zoom construction)
Shutter: Electronic control system, vertical focal plane shutter
Shutter speed: 1/2,000sec. – 4sec. Manual f8 : 1sec. – 60sec.
Flash-shutter Synchronization Under 1/100sec. (1/2,000sec. – 1/100sec. In Portrait Mode:)
Focusing: TTL phase-difference detection system autofocus with focus lock. Auto focus beep available. Auxiliary flash activation in low light. (Available at distances up to 26.2 feet, determined under Olympus’ test conditions.)
Focusing range: 2.5 feet to infinity
Provided with Predictive Autofocus (in Stop Action Mode only)
Exposure Compensation 2EV (1/2- Step)
Viewfinder: Standard/Panorama switchable Single-lens-reflex system, magnification ratio 0.72x (at 50mm)

Finder view field: 85% of actual view field
Viewfinder Information Autofocus frame, Spot frame, Panorama frame, Autofocus indicator,
flash indicator (to be used as flash warning),
Exposure compensation/overexposure/underexposure warning
Diopter Adjustment -2 to +1 m-1 dioptry
Light Metering System TTL light metering system, Fuzzy-logic ESP light metering,
center-weighed average light metering, spot metering
Exposure Modes 1) Program AE: Full-Auto, Stop Action, Portrait, Night Scene, Landscape
2) Aperture-Preferred Auto
3) Long Time(manual)
Exposure Counter: Progressive, displayed on LCD panel
Film Speed Range: Automatic setting with DX-coded film with ISO 25, 32, 50, 64, 100, 125, 200, 250, 400, 500, 800, 1000, 1600, 2000 or 3200. Other intermediate film speeds will be automatically set for next lower speed.
Film Loading: Automatic loading. (Automatically advances to first frame when camera back cover is closed.)
Film Advance: Automatic film winding.
Film Rewind: Automatic film rewind (automatic rewind activated at end of film, automatic rewind stop). Rewind possible at any point with rewind button.
Selftimer: Electronic selftimer with approx. 12-sec. delay.
Remote Control
(Optional) :
Infrared remote control unit with approx. 3-sec. delay.
Flash: Built-in IVP (Intelligent Variable-Power) flash system.
Recycling Time: Approx. 0.2 to 3.9 sec. (at normal temperature)
Flash Working Range :  
With ISO 100 color negative film: Wide angle: 16.4 feet Telephoto : 20.7 feet
With ISO 400 color negative film: Wide angle: 32.8 feet Telephoto : 41.3 feet
Flash Modes: Auto(Automatic flash activation in low light, back light or other artificial lighting), Auto-S (Red-Eye Reducing, same as Auto otherwise),

Fill-in (forced activation), Off (When flash is retracted.)
Battery Check: Displayed on LCD panel.

Power Source: Two 3V lithium battery (CR 123A or DL 123A).
Dimensions: 4.8 (W) 3.5 (H) 4.5 (D) inches
* Excluding protrusions.
Weight: 22.9 ounces* without battery.

Quartz Date Specifications

Date recording system: Imprinting from behind film.
Types of data recording: 1 year-month-day. 2 day-hour-minute. 3 No data. 4 month-day-year. 5 day-month-year.
External display of recorded data: Continuous LCD panel display.
Automatic calendar function: To year 2049, self-adjusting.
Power source: One 3V lithium battery (CR2025).