A NEW ANGLE ON TOUGH: OLYMPUS® STYLUS TOUGH TG-850 ADDS SUPER WIDE-ANGLE LENS AND FLIP LCD
Tough Capabilities, Advanced Performance and New Features Including a 21mm Super Wide-Angle Lens and Flip LCD Capture the Great Outdoors from a Whole New Perspective
CENTER VALLEY, Pa., January 29, 2014 — The Olympus Spring camera line-up includes the next-generation Olympus TOUGH®, the STYLUS® TG-850, an advanced rugged compact designed to expand outdoor shooting capabilities in the most challenging environments. The STYLUS TG-850’s super wide-angle 21-105mm 5x optical zoom lens — the widest lens of any rugged camera* — plus a 180° flip LCD monitor and shockproof*, waterproof, dustproof, crushproof and freezeproof construction, makes it the perfect companion for explorers looking to capture every angle of their adventures and users looking for a durable solution to everyday photography.
The TG-850’s super wide-angle zoom lens with redesigned lens configuration makes it thinner and more compact, yet able to maintain brilliant optical performance even at its widest angle. The high-performance optics are enhanced by the combination of a 16-megapixel back-lit CMOS sensor and next-generation True-Pic VII processor to capture superb, noise-free images and Full HD 60p video no matter what the lighting or shooting conditions.
Its newly designed, sleek and stylish tough body features the large 3-inch, high-resolution 460,000-dot flip LCD, yet retains its rugged durability: waterproof down to 33 feet (10m), shockproof from seven feet (2.1m)*, crushproof up to 220 pounds (100kgf), freezeproof down to 14° F (-10°C) and dustproof. The combination of the 180° flip LCD and the wide-angle lens make it particularly well suited to half underwater photography, self-portraits, and monitoring. When capturing semi-submerged shots, for instance, users can simply tilt the LCD 90° to eliminate the need to dip underwater. And for self-portraits, tilt the screen up to the full 180° and get the entire group and/or landscape into the shot. Paired with the adjustable self timer and 99-frame intervelometer, the TG-850 is a perfect companion for action shots – and video recording – when mounted on your bike, surf board or helmet.
The STYLUS TG-850 captures video with natural motion in new smooth 60p recording at 60 frames per second in full HD (1080) and high-speed recording (HS120fps with resolution of 640x480, or HS240fps with 320x240). The Multi-Motion Movie image stabilization compensates for blurring that occurs when shooting video while walking or panning across a scene.
The combination of the FAST AF, 7.1 fps sequential shooting, an enlarged grip for easy handling and a lens-shift image stabilization mechanism — the same technology found on interchangeable lens cameras — helps users to capture all the fleeting outdoor action in crisp detail. The STYLUS TG-850 expands the user’s creative potential with eleven Art Filters, several advanced shooting modes and interval shooting of up to 99 frames at preset intervals from 10 seconds to 60 minutes.
Users can easily share their images on their social networks using the Olympus Image Share smartphone app via the optional Toshiba FlashAir™ SDHC card.
*When the tilt LCD screen is closed.
U.S. Pricing and Availability
The Olympus STYLUS TG-850 will be available in March 2014.
Estimated Street Price: $249.99 (available in silver, black and white)
To find out more about the STYLUS TG-850, and for a complete list of specifications, visit the Olympus website at: http://www.getolympus.com/us/en/digitalcameras/tough/tg-850.html.
Journalists interested in more information about the Olympus STYLUS TG-850, review unit and high-resolution images should contact Elin Boman, Mullen, at email@example.com, or Jennifer Colucci, Olympus Imaging America Inc., at Jennifer.Colucci@Olympus.com, or visit http://asset.olympusamerica.com/login/.
ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a leading provider of digital imaging and audio technology solutions, noted for their precision optics and ground-breaking technologies.
For more than 90 years, Olympus has innovated and developed best-in-class products that expand the boundaries of product design and functionality, empowering consumers and professionals alike to capture their stories. These include:
- Digital Compact Cameras
- Professional and Consumer Interchangeable Lens Cameras
- Related Underwater Products and Accessories
- Digital Audio Recorders
For more information about Olympus and their award-winning products, please visit www.getolympus.com or connect with us and other fans like you through our social and photographic communities: @getolympus on Facebook, Twitter, YouTube, Pinterest, Instagram and Flickr, as well as at www.penready.com.
Specifications and design are subject to change without any notice or obligation on the part of the manufacturer.
All trademarks and registered trademarks listed herein are the property of their respective holders, in the U.S. and/or other countries.
©2014 Olympus Imaging America Inc.# # #